Willing & Abel
Building on the themes in Mike Abel’s book, Willing & Abel: Lessons from a Decade in Crisis, this podcast offers insight, wisdom and nuanced thought through interesting conversations with innovators, thought leaders and business people who all have one thing in common: they believe in driving society forward. This podcast aims to address, not shy away from, the challenges of being in South Africa – and the world – right now. Mike and his guests answer the question: what does it mean to be hopeful, despite…? Proudly produced by 2Stories.
Season 1 of Willing & Abel is brought to you by M&C Saatchi Abel, a proudly South African award-winning creative company founded on the principle of “Brutal Simplicity of Thought”.
CategorySociety & CultureBusiness
Show formatInterview
Episode Count12 since
The Data
Production stylePodcast agency - full service research, scripting, guests, production, editing
Promotion tacticsPaid ads/placement in podcasts and podcast apps, PR / earned media, Posting about episodes on company social media accounts, Web page / microsite for the overall show, Blog posts / web pages summarizing individual episodes, Transcripts available for individual episodes, Paid ads in non-podcasting spaces (search, social, display, out-of-home, etc)
Promotion responsibilityPodcast production agency
LanguageEnglish
Brand websitehttps://www.mcsaatchiabel.co.za/
Brands In Audio
Collaboration betweenSounds Profitable andLowerstreet