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Unique Genius: The Business of Creators

From Thinkific•Produced by Jar Audio•Hosted on anchor.fm
Learn from your peers about how to run and scale a sustainable creator educator business. Every two weeks, you’ll get actionable insights from the world’s top creator educators as they share what’s worked, what’s failed, and what they’re focused on for the future. Join Thinkific CEO Greg Smith as he asks these high-performing entrepreneurs like Jon Youshaei, Ellie Diop, and XayLi Barclay and asks them the tough questions: “What makes a strong creator business? How do you define your purpose? Should you let your values guide you or should you follow the data?” Listen in as they share intimate stories about their own successes and failures, setbacks and celebrations, to help you unlock your own Unique Genius.
Unique Genius: The Business of Creators podcast cover
Show format
Episode count14 since

Earlier episodes

  • How to Own Your Voice & Conquer Self-Doubt with Jam Gamble34 minS2 E6
  • Justin Tse: From Teen Tech Enthusiast to Media Mogul54 minS2 E5
  • How Kristen Bousquet Grew Her Passive Income by 75% From Her Community36 minS2 E4
  • Taylor Loren on Creating Passive Income and Avoiding Burnout46 minS2 E3
  • Po-Shen Loh is Teaching Online Students to Think Beyond Formulas43 minS2 E2

The Data

AudienceB2B - businesses
PublishesEvery two weeks
Typical episode40 min
Production stylePodcast agency - full service research, scripting, guests, production, editing
Promotion tacticsPaid ads/placement in podcasts and podcast apps, Promo swaps with other podcasts, PR / earned media, Posting about episodes on company social media accounts, Web page / microsite for the overall show, Blog posts / web pages summarizing individual episodes, Transcripts available for individual episodes, Paid ads in non-podcasting spaces (search, social, display, out-of-home, etc)
Promotion responsibilityIn-house team, Podcast production agency
LanguageAmerican English

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