EndedFAQ About PRIVATE/INTERNAL Podcasts
BigHeads Network
In-house
Active
The Persuasion Game
The Persuasion Game is a podcast about the marketing strategies, consumer insights and big ideas driving today's most interesting brands. Each episode, hosts Laura Halliday and Adam Rowles go behind the scenes with marketers and business leaders to unpack the brand, growth and category strategies shaping how companies connect with consumers and win in the modern age.
Earlier episodes
- Growth through effective brand building, with Andrew Geoghegan, Experienced Global CMO and Author
- Leadership in transformative times, with Eleanor Lloyd Malcolm, Chief Growth Officer, Forge
- Growing brands in transformative times
- Rethinking how you measure demand, with Karl Miley, Co-Founder, Forge
- Why brand transparency isn’t enough anymore, with David Cousino, Insight Expert
The Data
AudienceB2B - businesses
PublishesEvery two weeks
Typical episode30 min
Ad insertionDynamic (megaphone.fm)
Production styleIn-house production - with existing content team
LanguageEnglish
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