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WOMAN UP with The Sister Brand

From The Sister Brand•Produced by Stories and Strategies•Hosted on buzzsprout.com

WOMAN UP is the unapologetic, real-talk podcast for women in their 40s (ish) who are done playing small. Hosted by sisters Lana and Laura, this show dives into the chaos, connection, and contradictions of midlife womanhood. From careers and parenting to marriage, perimenopause, and the messy middle — no topic is off limits. Whether you're reinventing yourself, rediscovering your voice, or just need a laugh (and maybe a little sisterly advice), WOMAN UP is your go-to space to feel seen, supported, and strong as hell. Tune in bi-weekly for raw stories, relatable rants, and midlife motivation.

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Earlier episodes

Sister Talk: When Your Gut Says “Yes,” But Your Brain Says “No”May 22, 202324 minS1 E15
The Power of a Personal BrandMay 8, 202323 minS1 E14
Mindset Over Meal PlansApr 17, 202340 minS1 E13
Eat RISK for Breakfast & More from The Entrepreneur’s DietMar 20, 202342 minS1 E12
Bigger is Better… (Except When Hiring Influencers)Mar 6, 202319 minS1 E11

The Data

AudienceB2B - businesses

PublishesEvery two weeks

Typical episode31 min

FormatsTranscripts

Production stylePodcast agency - full service research, scripting, guests, production, editing

Promotion tacticsPaid ads/placement in podcasts and podcast apps, Promo swaps with other podcasts, PR / earned media, Posting about episodes on company social media accounts, Web page / microsite for the overall show, Blog posts / web pages summarizing individual episodes, Transcripts available for individual episodes

Websitehttps://thesisterbrand.com/podcast

LanguageCanadian English