Throwing in our 2 cents on what B2B marketers are talking about on the internet. Hosted by <a href="https://www.linkedin.com/in/jamescarbary/" target="_blank" rel="noreferrer noopener">James Carbary</a> &amp; <a href="https://www.linkedin.com/in/benji-block/" target="_blank" rel="noreferrer noopener">Benji Block</a>, episodes released weekly.

Too often, content fails because we&#039;re not pulling the right levers—or worse, we&#039;re unaware of them. What if you had a content dashboard, a cockpit with a clear understanding of what drives your content’s success and how to make it soar?&lt;br /&gt;&lt;br /&gt;In this episode, we’re diving into the adjustments that take a video podcast from forgettable to “must-watch.”&lt;br /&gt; &lt;br /&gt;Join as we discuss:&lt;br /&gt;&lt;ul&gt;&lt;li&gt;The core elements of impactful video podcasting&lt;/li&gt;&lt;li&gt;How to keep your audience hooked by skillfully balancing content-type&lt;/li&gt;&lt;li&gt;Knowing when to lean in to controversy and when to keep it light&lt;/li&gt;&lt;/ul&gt;Connect with us:&lt;br /&gt;&lt;br /&gt;Benji on &lt;a href=&quot;https://www.linkedin.com/in/benji-block/&quot; target=&quot;_blank&quot; rel=&quot;noreferrer noopener&quot;&gt;LinkedIn&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;James on&lt;a href=&quot;https://www.linkedin.com/in/jamescarbary/&quot; target=&quot;_blank&quot; rel=&quot;noreferrer noopener&quot;&gt; LinkedIn&lt;/a&gt;

B2B Growth

The Data