If a branded company podcast is going to indicate a focus and connection with a geographic area, I want them to really lean into it. And PNC Bank and the Boston Business Journal have really embraced that:
C-Speak: The Language of Executives
The show is fundamentally a business & leadership interview format, with hosting duties handled by a combination of Carolyn Jones from the Boston Business Journal and two execs from PNC Jon Bernstein and Saskia Epstein. They get great guests from the Boston business community, and in addition to the business lessons, they don’t hold back in asking Boston-themed questions, like what the city needs to do to keep flourishing, and what spot in Boston the guest loves. The only thing missing would be a Boston oriented reference in the show name or logo!
Brands In Audio
Collaboration betweenSounds Profitable andLowerstreet