Each week, host Mark Roberge (Sr. Lecturer at Harvard Business School, Co-Founder at Stage 2 Capital, Founding CRO at HubSpot) talks with the most successful sales leaders in tech to find out the science behind scaling a company’s revenue and sales.

Today&#039;s listener Q&amp;A is all about scaling your culture. We want to move GTM and sales away from an uncontrollable art form to a data-driven, predictable process. And that starts at the top. 
 
Our questions is -- &quot;How can sales culture be influenced from the top down?&quot; 
 
Here&#039;s what you can expect: 
 
&quot;Scalable Visibility&quot; through inspecting every aspect of your GTM 
 
Effective coaching strategies for your sales team 
 
Hiring high-quality, best fit candidates through training and certification 
 
How to create a predictable process by identifying leading indicators 
 
 
I want to know what you&#039;re wondering about! Submit your question at podcasts@hubspot.com, dropping a note on LinkedIn, or leaving a comment on Spotify. 
 
Grab the 3 Steps to a Perfect Pitch guide here https://clickhubspot.com/pitch

The Science of Scaling

The Data