<p>Join Malcolm Gladwell, author and host of Revisionist History, and hosts from your favorite Pushkin Industries podcasts, as they talk to the New Creators: the visionaries who are creatively applying technology in business to drive change, and transforming their industries.</p>

&lt;p&gt;As AI technology progresses, its impact on our daily lives—including how we consume our favorite sports— will grow alongside it. In this episode of &lt;em&gt;Smart Talks with IBM&lt;/em&gt;, Jacob Goldstein, host of Pushkin’s own &lt;em&gt;What’s Your Problem?&lt;/em&gt;, sat down with Brian Ryerson, Senior Director of Digital Strategy at the US Tennis Association. They discuss the impact of data on the fan experience, the role that storytelling plays in sports, and how AI has unlocked innovative features, such as AI Commentary and Match Reports. &lt;/p&gt; &lt;p&gt;This is a paid advertisement from IBM. The conversations on this podcast don&#039;t necessarily represent IBM&#039;s positions, strategies or opinions.&lt;/p&gt; &lt;p&gt;Visit us at&lt;a href=&quot;https://www.ibm.com/think/podcasts/smart-talks&quot;&gt; &lt;/a&gt;&lt;a href=&quot;https://ibm.com/smarttalks&quot;&gt;https://ibm.com/smarttalks&lt;/a&gt;&lt;/p&gt;&lt;p&gt;See &lt;a href=&quot;https://omnystudio.com/listener&quot;&gt;omnystudio.com/listener&lt;/a&gt; for privacy information.&lt;/p&gt;

Smart Talks with IBM

The Data