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Media Roundtable

From Oxford Road•Produced by In-house•Hosted on byspotify.com

The Media Roundtable isn’t just another industry podcast; it’s an open lab where the sharpest minds in podcasting, advertising, and media break down the forces shaping the audio and creator media landscape—and reconstruct them in real time. 

We created this show in service of brand marketers responsible for making audio and creator media campaigns not just sound good, but drive results. For many brands, audio advertising is a highly effective secret weapon–but it can be difficult to navigate, requiring specialist expertise to untangle its nuances. From brand safety to ad load, from recapping the latest industry news, to redefining what a podcast is in this day and age, we tackle the issues that matter most to brand marketers, in the most entertaining way possible. 

You’ll hear from a wide range of voices—past guests include Steven Bartlett (The Diary of a CEO), T-Pain, David Spade, Ashley Flowers (Crime Junkie), Ben Shapiro (The Daily Wire), and Ira Glass (This American Life), to name a few—alongside leading brands, publishers, and our own team of experts. If you’re invested in audio and creator media, whether you're buying the ads, creating the content, or just curious about the business, Media Roundtable is your ear to the ground with an eye on the future–and it’s time you listen.

Media Roundtable podcast cover
Category
Show format
Episode count272 since

Earlier episodes

  • Ad Overload: How to Reverse the Radioification of Podcasting47 minE188
  • Serious Business: Dan Granger and Bryan Barletta on Where Podcasting Goes Next1 h 4 minE187
  • "Creators Are the Next Rock Stars": How Live Events are Changing the Creator Economy47 minE186
  • Bump it Up: How The Bumper Score Unlocks Measurement with Bryan Barletta26 minE185
  • “The Mullet of Measurement”: Tackling Attribution with MasterClass, Skylark Marketing, & SelectQuote29 minE184

The Data

AudienceB2B - businesses
PublishesWeekly
Typical episode52 min
MeasurementART19 tracking, Claritas, Podtrac, Cohost, Podscribe
Production styleIn-house production - with existing content team
LanguageEnglish

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