AudienceB2C - consumers
PublishesMonthly
Typical episode32 min
FormatsTranscripts
Production styleIn-house production - dedicated team member for podcasting
Promotion tacticsPaid ads/placement in podcasts and podcast apps, Posting about episodes on company social media accounts, Web page / microsite for the overall show, Blog posts / web pages summarizing individual episodes, Transcripts available for individual episodes, Promo swaps with other podcasts
LanguageEnglish