Review: The Insightful Leader from Northwestern University, Kellogg
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I’m in the middle of a 10-day series highlighting the podcasting efforts from 10 of the top US business schools. Here’s where we are in the series: Berkeley Haas — MIT Sloan — <<Northwestern Kellogg>> — Michigan Ross — UCLA Anderson — Yale — Chicago Booth — Penn Wharton — Stanford — Harvard
Northwestern University, Kellogg
Show to check out: The Insightful Leader
Highlight from their approach: Kellogg (my MBA alma mater) only has two podcasts under their Kellogg Insight thought leadership brand. But one thing they’ve done really nicely is have a clean and consistent brand style that they use across both shows.
Brands In Audio
Collaboration betweenSounds Profitable andLowerstreet