There are some great podcasts about making podcasts, and I highlight certain ones periodically as useful resources for people making branded company podcasts:

The Sound Off Podcast

This show from host Matt Cundill has expert guests from podcasting, as well as bringing in broader themes about broadcasting and different forms of media. And as you might expect, the show is made by The SoundOff Media Company, which produces other branded shows.

I recommend the recent interview with Arielle Nissenblatt for practical tips about how to grow and thrive as a podcaster. They talk about how to decide whether to record and release a video version of your podcast, the continued value of having a regular newsletter to own your own listener relationships, and lots more.