A good option for branded company podcasts in B2B / industrial / more technical areas is to focus on employee stories rather than the company’s products or services.

Powerline Podcast

Quanta Services designs, installs, and repairs electric power infrastructure. That involves a lot of grueling, dangerous work, so I liked the tone of recognition and support from host Ryan Lucas. They cover a mix of interviewing people working directly on power lines, and also highlighting tools and resources like on the episode I listened to about movement, nutrition, and recovery.