Fortune 500: Podcasts from companies #251-260

This is the 26th edition of my ten-Fortune-500-companies-at-a-time journey to document all of their branded company podcasts. And as far as I can remember this is the first one where only a single company of the 10 has a podcast. So kudos first to Guardian Life with their ongoing show educating insurance brokers on topics to grow their business.

The fact that we can go through a slice of the largest companies and only find 10% of them with a branded company podcast is also a reminder that we’re still in the very early innings for this marketing channel becoming widely adopted across companies. I like the analogy that it wasn’t that long ago that companies considered it optional to have a social media presence at all. I’m aiming to play a tiny part in nudging us to a world where it becomes universal for companies to tell great audio stories.

251. MGM Resorts International - none

252. Guardian Life - The Broker Edge

253. Illinois Tool Works - none

254. Ameriprise Financial - none

255. PulteGroup - none

256. Targa Resources - none

257. Ally Financial - none

258. BorgWarner - none

259. Estee Lauder - none

260. Loews Corporation - none