I go out of my way to get some global exposure to branded company podcasts since otherwise I would only have the limited perspective of shows for U.S. audiences. The downside of that is sometimes I am totally clueless about the clever slang, puns, and local phrases especially in show names. Maybe someone can help me out with this one:
Coolroom Confessional
The show is from the Australian team of small business payment company Square. They partnered with American Express to help sponsor the show, brought on Australian food writer Melissa Leong as host, and worked with DM Podcasts on the production.
I really liked the format - each episode brings on a small business owner to talk about a challenge they are facing, how they’ve succeeded so far, and digs into ideas both to support this business owner and for the listening audiences. It’s a nice combination of vulnerable sharing from the guests, problem solving, and celebration of small business!
Brands In Audio
Collaboration betweenSounds Profitable andLowerstreet