Branded company podcasts are typically more subdued and calm than their general interest counterparts. That’s not surprising, as companies have a more corporate reputation to represent across all media, and branded shows tend to be less driven by individual, bombastic personalities. So it was a fun listen discovering this podcast from SIPS Healthcare Solutions among the top 100 in the Apple business charts:

Bred to Lead

The show is hosted by Dr. Jake Tayler Jacobs who brings a ton of passion and assertiveness to healthcare business topics. It’s big on acronym-driven frameworks and rallying listeners to believe in themselves. A fun breath of fresh air in the healthcare space especially.

h/t to Pod Engine, which is a tool for podcast analytics and guest booking. I’ve started using their tools to help identify more branded podcasts that I haven’t yet listened to and reviewed.