Along with highlighting individual branded podcasts, I also want to share resources, including podcasts about podcasting, that are relevant for company branded shows.
This show from podcast PR agency Lemonpie is quite literally described in the name. Each episode is an interview with someone making branded podcasts. That’s perfect for learning from peers and veterans in the industry. I highly recommend it, with the main caveat that the last new episode was in May 2022.
But, even if there aren’t new interviews coming, the almost 50 episodes they have released have some interview with prominent creators of branded podcasting, like Salesforce, Mailchimp, HubSpot, and Purdue University.