We all have consumer brands that we love, and have seen evolve over time. So there are so many fun rebrand stories in the company podcast from branding strategy agency Matchstic:

A Change of Brand

The host is Matchstic’s co-founder Blake Howard, with co-host Tracy Clark providing the context and strategic pitch each company had going into the rebrand work. For each story they bring in experts that worked on the project from a combination of the agency and brand side. It’s fun to hear the stories of recognizable consumer brands, with plenty of clever puns along the way.

I particularly like that the show doesn’t shy away from telling the stories of rebrands that had drama, challenges, or even outright disaster. That honesty can be hard to find in branded podcasts that steer towards just telling the rosiest of stories. They have over 40 episodes released now, so I’m confident you can find one about a favorite brand of yours!